APPLEBEE’S CAMPAIGNS

Raising money for breast cancer research and screenings

MONTH OF OCTOBER, our 33 Applebee’s restaurants in Wisconsin are conducting a fundraising campaign to raise money for breast cancer research and the advancement of breast cancer education, prevention, screening and treatment.

Through our charity partnership with ProHealth Care, 100% of net proceeds from ribbon and glassware sales, as well as a percent of select food and drink sales, will be designated to the APPLES FOR A CURE campaign. Funds raised will benefit a collaborative cancer genetics research project with City Of Hope® and ongoing support of state-of-the-art breast imaging services.

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The 2017 Apples for a Cure campaign runs from October 2nd through October 29th at all WHG Applebee's restaurants. Proceeds from discounted food and drink items and campaign items will go to breast cancer causes. The 2016 Apples for a Cure campaign raised $30,831 with help from guests at all 35 WHG Applebee's restaurants. The donations benefited a collaborative cancer genetics research project with City of Hope and continued to support state-of-the-art breast imaging services.
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